Does Your Website Need a Content Makeover?
Does Your Website Need a Content Makeover? Internet Marketing,Marketing,Website Design Businesses adapt and change as they grow and often these changes are overlooked on their website. While you may have added another offering and placed it in your website navigation, it’s important to assess how that new product or service alters your overall goals with your user and to respond to user behaviour. It may not be a new service but a new goal for your business. Take stock of your goals and see if they’re reflected in your current content. A content makeover isn’t the same as a new website. You’ll be keeping your same CMS and theme and working on what is displayed and how users find it. Keep reading for the specific areas to pay attention to when evaluating your website and determining it’s need for a content makeover. Install Google Analytics When your website was first created, Google Analytics may not have been installed in order to assess its performance. Now that your site...